Dance/NYC: Hearing the dancer's voice

The Dancer’s Voice: Personalizing the Marketing Experience

Ellen Bar * Ashley Bouder * Misty Copeland * Larry Keigwin * Megan Sprenger

Monday, November 14 (5:30pm-7:00pm)

Joyce SoHo
155 Mercer Street (between Prince Street and West Houston), Manhattan
(map and directions)

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Join Dance/NYC and New York City Ballet’s new Director of Media Projects, Ellen Bar, to discuss dancers’ evolving public roles as industry advocates, commentators, business people and company ambassadors. What are the opportunities for NYC dancers in a shifting technological and media landscape? What’s happening, and what are the best practices for dancer-generated content in marketing, merchandising, fundraising and growing audiences? How can we strengthen the individual and collective voice for dance? This all-dancer panel will open up to the field innovations and case stories, from Art Beyond Sight/Art Education for the Blind’s New York Beyond Sight project to Fifty Years, Fifty Stories, New York City Arts Coalition’s artist-led video campaign celebrating the 50th anniversary of the New York State Council on the Arts.

Featured Speakers:

Ellen Bar, Director of Media Projects, New York City Ballet (Moderator)
Ashley Bouder, Principal Dancer, New York City Ballet
Misty Copeland, Soloist Dancer, American Ballet Theatre
Larry Keigwin, Artistic Director, Keigwin + Company
Megan Sprenger, Choreographer and Director of Marketing and Public Relations, New York Live Arts