Lehman Center seeks marketing director

Lehman Center for the Performing Arts

(on the campus of Lehman College)

250 Bedford Park Boulevard West

Bronx, NY 10474

Director, Marketing, Sales & Public Relations

Type: Freelance Consultant (25-30 hours per week), Experienced

Required Education: BA/BS

Compensation: Commensurate with experience

Description

Lehman Center for the Performing Arts— the premier concert hall in the Bronx — boasts a 2300 seat, state-of-the-art concert hall and multi-disciplinary arts center. The diverse programming includes world class salsa and tropical music, headlining entertainers like Patti Labelle and Gladys Knight, world music and dance, and touring Broadway musical productions.

Lehman Center seeks an experienced senior-level Director of Marketing, Sales and Public Relations to provide energetic, creative, strategic leadership in marketing and promoting the Center and its diverse program. Although The Director has a consultant status they will be a vital component of the senior management team, directing all of Lehman Center’s communication efforts, including marketing and promotion, media relations, public information, and audience development.

Responsibilities

The Director’s primary areas of responsibility are to spearhead the development and implementation of innovative, effective, multi-pronged marketing and sales efforts focusing on both short- and long-term goals; to successfully promote Lehman Center’s events regionally and to maximize revenues through paid admissions, ticket sales, media sponsorships, and other sources; and to sustain and expand Lehman Center’s various audiences.

Requirements

Other requirements include:

$ degree (advanced degree preferred) in marketing, public relations, communications, or related field;

$ 5+ years of experience in marketing/communications, including senior management experience;

$ demonstrated success in planning and conducting major marketing, advertising and communications campaigns;

$ facility at developing effective working relationships—internal and external—and implementing non-media-based community relations efforts;

$ knowledge of citywide and national arts and audience trends;

$ extensive experience with communications, ideally in a large, high profile organization;

$ excellent research, writing, and organizational skills;

$ excellent public speaking and presentation skills;

$ ability to direct, supervise, and motivate staff and consultants;

$ fluent in Spanish;

$ ability to perform effectively in a fast-paced environment; and a high level of creativity and entrepreneurship.

Skills

The ideal candidate will possess extraordinary energy, drive, and vision. Experience within the cultural sector, specifically Latino and African American popular music, performing arts, knowledge of the Bronx and Bronx audiences is highly desirable, as is a vested interest and history of success using alternative and online approaches to marketing—web-based promotions, social media, relational marketing, and developing innovative partnerships to implement collaborative efforts.

Application Instructions

For consideration, send letter, resume, hourly rate, and the names of three professional references to:

Eva Bornstein, Executive Director

Lehman Center for the Performing Arts

By fax to 718-960-8833 or e-mail eva.bornstein@lehman.cuny.edu.